Analysed on boarding challenges faced by first-time Airbnb users through surveys and behaviour research. Applied Maslow’s Hierarchy of Needs and McClelland’s Human Motivation Theory to uncover pain points in payment, ID verification, and booking limits. Used primary data to map consumer frustration and abandonment triggers, informing experience design and trust-building strategies.
Project
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an
Design
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an
Complete
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an
Analysed on boarding challenges faced by first-time Airbnb users through surveys and behaviour research. Applied Maslow’s Hierarchy of Needs and McClelland’s Human Motivation Theory to uncover pain points in payment, ID verification, and booking limits. Used primary data to map consumer frustration and abandonment triggers, informing experience design and trust-building strategies.
Project
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an
Design
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an
Complete
Luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an